Final Cut Studio Back On Sale Until It Sells Off
It’s in a much quieter fashion that Apple has put back on sale Final Cut Studio, the video editing package that includes Final Cut Pro 7 and all its complementary programs.
But don’t take that as an acknowledgement of failure from Apple, after the mixed reception Final Cut Pro X received, but rather as another confusing move.
Final Cut Studio is on sale on its original price of $999, for a limited amount of time: until Apple sales off their remaining stock. What it probably means is that they won’t go back on working on new plugins or applications for a Final Cut Pro 8.
If you wished you had bought Final Cut Studio before they took it out from the market, don’t wait too long and arm yourself with courage: you cannot buy it via Apple’s website nor can you go at an Apple Retail Store; so take your phone and dial their 800 number.
Early adopters of Final Cut Pro X hoped that speedy updates from Apple would add needed additional functionality, but it now appears that the product will only be updated once or twice a year. Some functionality, like the ability to export OMF files, has come from third-party developers — and costs even more than the program itself.