How Roman Coppola and M.I.A. made “Bad Girls”
Less than two months ago British artist M.I.A. released her new song’s music video ‘Bad Girls‘ that quickly became a Youtube sensation, with already more 15 millions views registered.
Directed by French filmmaker Romain Gavras (son of…) the video plays with clichés seen in standard American bling-bling music-videos and but is set in the most unexpected place: Saudi Arabia’s drifting contests.
The thirteen minute making-of is really a mini-documentary with a narrator Karim, that has been asked/offered by Gavras and M.I.A to shoot the behind-the-scenes.
This original angle leads to both open and informative interviews from the filmmaker and the artist, and to original ‘digressions’ like the love story between the stunt man driving the car and the M.I.A.’s stunt, the truck-driver/philosopher Denis’ opinions or Mohammed’s explanations as of why Saudi Arabian ‘do donuts‘.
Gavras and M.I.A also give great insight as of how they came up with this idea and what was their intention:
Gavras: ‘The idea was to compiled Arabic references, fantasized or not, into a pop video. Pop videos usually show American kids in their element. Here you got Arab kids in an insane car rodeo element.‘
M.I.A: ‘For one it’s not a tumblr video because it’s not just ‘hey, fashion in a room!’ It’s physical, going out and doing something bold, and I like it.‘
Enjoy the making-of and watch or rewatch after that Bad Girls:
check the archives for a taste of it.