Scott Pilgrim vs the World: How to Tell a Story on Multiple Platforms Through Style?
Since Chuck Palahniuk just made his announcement that he was working on a Fight Club sequel, in the form of a graphic novel, it felt particularly appropriate to share From the Panel to the Frame: Style and Scott Pilgrim today.
In this excellent 18 minute video essay, Drew Morton uses Scott Pilgrim vs. the World, a graphic novel series turned video games and a film, directed by Edgar Wright, as an example to explain what hides behind terms such as Transmedia Storytelling and Stylistic Remediation.
Morton starts his essay with a chapter on Transmedia Storytelling, explaining how the genre was first pushed by mega-corporation such as Time Warner, with properties in all fields of entertainment, to maximize revenue (see, the Matrix example) only for companies to realize that transmedia storytelling was a complex beast that needed solid narratives to push the audience to go from passive viewers to active members. But without big benefits secured, and seeing how hard it still is to build a good transmedia story, it is fair to see the genre still encounters resistance from all parties.
The second chapter is dedicated to Remediation, defined as the representation of one medium within another and Stylistic Remediation. And that’s when Scott Pilgrim vs… plays a role:
The third chapter is about the production of both the graphic novels and the film. Whether you loved or hated Scott Pilgrim vs the World this video essay analyzes another way of telling stories using film as the main medium but mixing it with other medium when necessary. The fourth chapter tackles the topic of Stylistic Remediation as Transmedia Style. Morton ends with a well-rounded conclusion, talking about the box office failure that Scott Pilgrim was all the while living space for more discussion and further developments.
Watch From the Panel to the Frame: Style and Scott Pilgrim vs the World now:
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