[MOTSM] Webbed in Denver: The First Spidey Hunter Report Is Out

I probably shouldn't write this article right now, mostly because I am ridiculously excited and on the verge to put stars and hearts everywhere, which would hurt my image of a balanced adult, but here we go anyway: Juan a.k.a @backslashagain, one of the Denver Spidey Hunter, just sent me a rep ...

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By mentorless| 1 Comment | Films and TV Show, Personal Buzz, Social Media, Transmedia
[MOTSM] Tagging With Spidey: What Happened Last Night

Last Night Atlanta and Seattle were in for the first field trips. Brief recap: 10 hoodied Spidey-Hunters were supposed to meet at an unknown location at 8pm, with the cellphone they had found during the second hunt. I followed the Atlanta operation.Pictures courtesy of @GuestUser17...

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By mentorless| 10 Comments | Films and TV Show, Social Media, Transmedia
[MOTSM] V-Day With Spidey: Recap And What Is To Come.

For a campaign that should last for few months, markofthespiderman is making a strong start. So, what happened since last time?1. 6 Cities, 8 hours and 30 Spidey-Hunts later... Yesterday was the day where all the countdowns were going down, with NYC opening the ball. Each time a city's ti ...

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By mentorless| 4 Comments | Films and TV Show, Social Media, Transmedia
[MOTSM] So What Happened Yesterday? Recap.

(courtesy of @ancalime) After a couple of  quiet days, probably to let us digest the excitement of mark0fthespider-man's discovery, many things happened yesterday. Here is where we are at:1- There is a Twitter account.  And it is @markofspiderman. Apparently it was created on Feb ...

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By mentorless| 4 Comments | Films and TV Show, Social Media, Transmedia
Spiderman Viral Campaign Kicks In: Feel Excited

Note: this is not only intended to Spider-man fans, although you are welcome to stick around. This is also intended to thrill hunters, TGWTDT/MTS nostalgic-ers, and transmedia/ARG lovers (but I might be getting too enthusiastic right here)Yesterday The Amazing Spider-man trailer came out, ...

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By mentorless| 4 Comments | Films and TV Show, Personal Buzz, Transmedia
Interested in Creating A Transmedia Experience? Discover Transmedia LA’s Wiki

Since my first evocation of a transmedia experience on mentorless (and the mixed feelings attached to it) I have had the chance to read more about it, to experience one from A to Z, and to appreciate the endless possibilities this medium offer to tell stories in fresh and compelling ways.I ...

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By mentorless| No Comment | Directing and Directors, Social Media, Transmedia
[TGWTDT] One Last Report to Close the Circle, Star Writes.

I concluded This is the End mentioning that @Star_Nubalo was working on a last report (at my request) before wrapping up The Girl With The Dragon Tattoo transmedia campaign. (Although, noticed that every time I say 'this is the last one' something else happens...) The good news is, she write ...

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By mentorless| 10 Comments | Films and TV Show, Personal Buzz, Social Media, Transmedia
[TGWTDT] Are You Confused? Because I Am.

We are two days in this week hunt and as you probably all know by now, an unexpected event happen: the Big Square has been revealed. Most of us were expecting it to be the big finale of the campaign, but apparently Tuesday December 6, 2011 what its day. There's plenty to say and speculate abou ...

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By mentorless| 5 Comments | Films and TV Show, Personal Buzz, Social Media, Transmedia
[TGWTDT] Milwaukee And Tampa Testimonies To Cheer Your Up

To wrap up this intense hunting week that saw a total of 8 flowers and 1 big prize sent out over fours days, I'm glad to share with you two of our Happy Hunters testimonies and their pictures. As always they bring their fair share of new information! In chronological order please enjoy Paul's ...

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By mentorless| No Comment | Films and TV Show, Personal Buzz, Social Media, Transmedia
[TGWTDT] The Hunt Heats Up With 6 Clues in Two Days.

As expected things are speeding up and between yesterday and today six more flowers were discovered. Unlike Tuesday, some ciphers were a bit challenging, to everybody's happiness. In chronological order and for your consideration, here is the report:MILWAUKEE We had a special treat with ...

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By mentorless| 8 Comments | Films and TV Show, Personal Buzz, Social Media, Transmedia